About ShotCo
Built by a Shooter. Not a Marketing Agency.
ShotCo was founded by Jon Slinker, a trapshooter who watched every other sport get professional media coverage, data infrastructure, and ad networks while trapshooting got nothing. So he built it himself.
Jon has grown the Nevada State Shoot by over 50% every year since stepping in to guide the marketing in 2023. He's the Head of Marketing for Trapshooting USA and the Back Fence Shootout. He's the Executive Producer of Trap Talk, the biggest podcast in the sport. He didn't get these roles by building websites. He got them by understanding what shooters want, what event directors need, and what advertisers will pay for.
ShotCo is not a web agency. It's a media company. We own the digital properties, aggregate the audience, and give advertisers a way to reach trapshooters at scale. The websites, newsletters, and digital programs are just the delivery mechanism.
🎙️Trap Talk PodcastExecutive Producer. The biggest podcast in competitive trapshooting.
📰Trapshooting USAHead of Marketing. The sport's publication of record, print and digital.
🏆Back Fence ShootoutHead of Marketing. Premier event series with a national following.
📈Nevada State Shoot50%+ growth year over year since 2023. The proof is in the numbers.
📊SOSClays PartnershipExclusive data integration for live scores across every registered shoot.
🌐CLUBGEN NetworkFirst-ever digital growth platform for trap clubs. Growing nationwide.
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